Talking Method

It's TIME to BREAK the SILENCE

Talking Method gives you the confidence to speak and the courage to change everything and break barriers.

2025

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Client's problem

Talking Method faced a complex challenge: how to stand out as an online English academy in a saturated market while genuinely connecting with professionals who don’t see languages as a subject, but as a powerful tool to advance their careers. Its previous identity lacked the clarity and sensitivity needed to convey this value, especially to its target audience: young professionals eager to grow.

Solution

We developed a bold, authentic, and emotionally engaging brand identity for Talking Method, perfectly aligned with its core promise: to transform people’s futures through language. We created a visual and verbal identity based on simplicity, growth, and confidence. The new brand is simple yet impactful, inviting users to break barriers, gain confidence, and speak in any situation.

Design idea

At the heart of the visual system is the speech bubble: sharp, expressive, and unmistakable. It is more than a symbol of language—it serves as a metaphor for confidence, expression, and visibility. This became the foundation for a world of brand characters and visual storytelling, designed to connect on a human level and make learning less intimidating and more empowering. We complemented it with a clean, modern, and flexible visual tone, perfectly suited to a digital experience aimed at professionals on the move.

Client's results

The new identity has repositioned Talking Method as more than just an English academy; it is now seen as a brand that empowers professionals to take control of their future. With a narrative centered on confidence and the courage to speak, Talking Method connects with those who want to overcome language barriers and unlock new opportunities.